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It’s safe to say we’ve come a long way from the cakey foundation formulas we used to steal from our mom’s makeup bags when we were younger, or the chalky lipstick we slathered on as a teenager. Makeup formulas, ingredients and quality nowadays have improved so much and there more options to choose from not only at the drugstore, but also from dedicated beauty stores like Sephora or Ulta, too. The only downside?Many of these new and improved options can easily rack up a large bill at these beauty stores. Thankfully, just like how grocery stores have their own brand (such as Great Value for Walmart), so do these makeup stores — and they’re often much more affordable than many of the other competitors at the store. Here, we tapped a top makeup artist for her favorite Sephora Collection beauty products to save you money while look fabulous.
Why you should consider shopping the Sephora Collection line
Sephora’s namesake line has a wide range of high quality, affordable products from makeup to makeup brushes to skincare and more. Best of all, Sephora Collection products are often half the price of many of the other brands they sell in their stores, but work just as well (if not better!). It even has many “dupes” for very popular but more expensive products that have people all over social media buzzing about.
Below is just one of the many TikToks out there showing a Sephora Collection dupe.
@thisoneiscute Benefit Cookie dupe 😚✨ @benefitcosmetics @sephoracollection #dupe #benefit #makeup #alixearle
♬ flowers x love you like a love song – Adam Wright
But don’t just take our word for it. “Sephora Collection offers an extensive range of high-quality products that often go unnoticed due to the overwhelming presence of high-profile luxury brands in Sephora stores,” explains makeup artist Cassandra McClure. “These brands often have larger marketing budgets and more established reputations, which can overshadow Sephora’s in-house line. However, I highly recommend the Sephora Collection for its affordability and quality. The brand’s products are well-formulated and offer excellent value for money, making them a great choice for both everyday use and professional applications.”
How much are the Sephora Collection products?
Just like any brand, prices vary depending on the product. However, most of the Sephora Collection makeup costs less than $20, with a few exceptions on their tools, such as makeup brushes, and skincare. But even these exceptions are still reasonable compared to many other competitors. Their prices start at just $6, which is cheaper than even many drugstore brands! Even better, they often have sales on their collection, while sales on all the brands they carry is rare.
The best Sephora Collection makeup products
Keep reading to see McClure’s favorite Sephora Collection products and dupes that will leave you with a flawless finish and no heavy dent in your wallet.
Best Sephora Collection powder foundation
Sephora Collection Microsmooth Multi-Tasking Baked Face Powder Foundation
Need something with a little more coverage than a loose setting powder without it feeling heavier? “This powder foundation provides a flawless finish with a light, breathable feel, making it ideal for setting makeup without feeling heavy,” recommends McClure. It comes in 10 shades and leaves a radiant finish while covering any blemishes. Even more, McClure says it “is a great alternative to MAC Mineralize Skinfinish Natural, providing a similar natural finish and coverage.”
Related: 8 Setting Powders for Mature Skin That Are the Perfect Final Step in Your Makeup Routine
Best Sephora Collection concealer
Sephora Collection Best Skin Ever Full Coverage Multi-Use Hydrating Concealer
If you’re in search of a hydrating concealer than won’t worsen your dry skin, look no further than this Sephora favorite. McClure says “this concealer offers a lightweight yet buildable coverage that seamlessly blends into the skin, perfect for achieving a natural look.”
Related: The Best Undereye Concealers for Mature Skin That Brighten, Smooth and Hydrate
Best Sephora Collection liquid lipstick
Sephora Collection Cream Lip Stain Liquid Lipstick
Liquid products, especially lip products, tend to last much longer than creams or glosses, which is ideal for hotter days where you’ll be sweating more. Even better? It comes in — wait for it — a whopping 62 shades. “Known for its long-lasting and comfortable wear, this lip stain comes in a variety of vibrant colors, ensuring there’s a shade for every occasion,” says McClure. Further, it’s said to be a dupe for the Kat Von D Everlasting Liquid Lipstick, “offering a similar matte finish and long-lasting wear,” says McClure.
Best Sephora Collection lip gloss
Sephora Collection Glossed Lip Gloss
Top off your liquid lipstick with a gloss! “This lip gloss provides a high-shine finish without the sticky feel, perfect for adding a glossy touch to any lip color,” suggests McClure. Plus, you can easily throw it in your bag and apply on-the-go.
Best Sephora Collection makeup remover
Sephora Collection Waterproof Eye Makeup Remover
The Sephora Collection doesn’t stop at makeup! It also has great and affordable skincare. McClure recommends their eye makeup remover: “Gentle yet effective, this remover easily dissolves even the most stubborn waterproof makeup without irritating the skin.”
Related: Why Skin Pros Say to Swap Your Everyday Cleanser for Micellar Water + How It Removes Makeup in Just a Few Swipes
Best Sephora Collection eyeliner pencil
Sephora Collection Waterproof 12HR Retractable Eyeliner Pencil
“This eyeliner glides on smoothly and stays put all day, making it ideal for creating precise and long-lasting eye looks,” assures McClure. We also like that it comes in three finish options: shimmer, matte and glitter.
Best Sephora Collection makeup brushes
Sephora is well-known and beloved for not just their makeup, but their brushes too.
Best Sephora Collection concealer brush
Sephora Collection PRO Airbrush Concealer Brush #57
While makeup sponges can be great for blending, they aren’t always the best for covering up blemishes and dark spots as they can “grab” or “pick up” too much product from the skin. Opt for a concealer brush instead, like this one as it’s “perfect for blending concealer seamlessly into the skin for a natural finish,” says McClure.
Best Sephora Collection highlight brush
Sephora Collection PRO Highlight Brush #90
This Sephora Collection brush is perfect for on-the-go powder touch-ups and is “great for applying powder products lightly and evenly,” suggests McClure.
Best Sephora Collection bronzer brush
Sephora Collection PRO Bronzer Brush #80
McClure says you can use this brush for both your contour and highlighting needs: “[This is] perfect for contouring and highlighting, offering precision and control.”
For more on our favorite makeup tips and tricks, click through these stories:
How to Recreate Kate Middleton Makeup Looks for Youthful, Glowing Skin, Plus Her Favorite Go-to Products
20 Best Summer Makeup Formulas and Products That Can Stand Up To the Heat
How to Bake Makeup Undereyes So Dark Circles and Fine Lines Disappear Fast + the Powder You’ll Want to Avoid
